Monday, December 7, 2009

ICC IP Guidelines Issued At Anti-Piracy Gala; Intellectual Property Watch, 12/1/09

Intellectual Property Watch; ICC IP Guidelines Issued At Anti-Piracy Gala:

"The International Chamber of Commerce released its “Intellectual Property Guidelines for Business” in Spanish and Portuguese during a special session at the 1-3 December Fifth Global Congress on Combating Counterfeiting and Piracy in Cancun, Mexico. The IP guidelines “provide information to businesses on practical steps they can take to protect their own innovation and creativity in IP-based products and services, as well as to protect against the risk of using counterfeit materials or infringing the IP rights of other companies,” ICC said in a press release. The guidelines cover “internal IP use, supply chain practices, relations with intermediaries, and the handling of third-party IP. They deal with IP management in all its forms within companies, from IP development to component sourcing, manufacturing, wholesaling, retailing and internal corporate use,” it said.

In recent years, there has been pushback by IP users, the technology industry and others against overly strong IP rights protection, arguing among other things that it hurts innovation and economic growth, but efforts continue to address piracy and counterfeiting. The next negotiation of the Anti-Counterfeiting Trade Agreement is expected to be in Mexico in January. The anti-counterfeiting congress is cosponsored by the World Intellectual Property Organization, World Customs Organization, and Interpol. Yo Takagi, WIPO assistant director general told the meeting, “WIPO has adopted an inclusive, development-oriented approach to the shared endeavor of building respect for intellectual property which will enable the international community to better calibrate their collaborative efforts,” according to a WIPO press release."

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