"McDonald's has won a case in a European court that could prevent another company from using any combination of the terms "Mac" or "Mc" to sell food or drinks. The ruling came after the U.S. fast-food giant tried to stop Singapore's Future Enterprises from registering MACCOFFEE as a European Union trade mark."
Issues and developments related to Intellectual Property (e.g. Copyright, Fair Use, Patents, Trademarks, Trade Secrets) and Open Movements (e.g. Open Access, Open Data, Open Educational Resources (OER)), examined in the "Intellectual Property and Open Movements" and "Ethics of Data, Information, and Emerging Technologies" graduate courses I teach at the University of Pittsburgh School of Computing and Information. -- Kip Currier, PhD, JD
Wednesday, July 6, 2016
McDonald's Wins EU Trademark for 'Mac' and 'Mc'; Associated Press via New York Times, 7/5/16
Associated Press via New York Times; McDonald's Wins EU Trademark for 'Mac' and 'Mc' :
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