Nico Grant and Tripp Mickle, The New York Times; YouTube Pirates Are Cashing In on Hollywood’s Summer Blockbusters
"But the company also had cause to be concerned. In the days after the Disney film’s opening, a pirated version of “Lilo & Stitch” proved to be a hit on YouTube, where more than 200,000 people viewed it, potentially costing Disney millions of dollars in additional sales, according to new research from Adalytics, a firm that analyzes advertising campaigns for brands.
The findings of the research shed new light on the copyright issues that once threatened to upend YouTube’s business. They also show how advertisers have unwittingly supported illicit content on YouTube, and they provide rare data about piracy on the platform."
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