CBS News; Gucci sues Forever 21 for trademark infringement
"International fashion house Gucci has been sending its iconic stripes down the runway for more than half a century in blue-red-blue and green-red-green.
But they're not alone, reports CBS News' Dana Jacobson. Similar designs with similar stripes are being sold by Forever 21. Now Gucci is suing the fast-fashion retailer for trademark infringement.
"Gucci is really having a moment and driving a lot of sales with these stripes," said Susan Scafidi, director of the Fashion Law Institute at Fordham University.
"How can you actually trademark stripes?" Jacobson asked.
"When consumers recognize a certain striped pattern, whether it's Gucci's green, red, green, or Adidas' three-striped mark, then we give those companies recognition that those marks belong to those companies," Scafidi said."
Showing posts with label Forever 21. Show all posts
Showing posts with label Forever 21. Show all posts
Monday, August 14, 2017
Sunday, March 19, 2017
Adidas Trademark War Means Three Stripes And You’re in Court; Bloomberg, March 15, 2017
Kim Bhasin, Bloomberg; Adidas Trademark War Means Three Stripes And You’re in Court
"Oftentimes, Whitney said, labels count on companies to back down over trademark issues, since they usually don’t think a legal war is worth the trouble.
Not this time."
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