Mary Juetten, Forbes;
[Kip Currier: Cautionary real-world tale about the vital need for Intellectual Property literacy, and "consulting with a lawyer on a regular basis", as the author of this article--the first in a Forbes series of "IP Tales from the Crypt"-esque stories--encourages.]
"In the startup tips series, both the need for intellectual property (IP) protection and foundational protections, like employment and contract agreements
were outlined. However, I would like to shift gears now and start a
series of lessons learned or in some cases, IP horror stories. If you
are interested in contributing please see below.
I spoke with New Orleans lawyer, Andrew Legrand of Spera Law
about an interesting cautionary tale concerning an artist who had
developed a logo for a small business about ten years prior and the
business that paid for it but did not have the rights assigned. In
other words, you do not necessarily get what you pay for. There will be a
theme in our stories where clients either do not know that they need to
identify and protect their IP or they consciously decide that it’s not
worth the time or money."
