David McCabe , The New York Times; Can You Reboot a Lamp Like a Superhero Franchise?
"Sometimes, Form buys the intellectual property outright. In other cases, it acts as a manager for the heirs and takes a generous cut of the royalties when it successfully gets their ancestor’s work back into production.
It’s not unheard-of for high-end furniture manufacturers to revive old designs. But Form’s hope is to build those comebacks at a different scale. It has licensed around 800 products from the archives of its designers since its founding in 2016, and the products it sells are often sold to consumers at relatively accessible prices."
