Fresh blow for Meghan Markle and Prince Harry as Archetypes patent bid fails amid Kate Middleton rumours; Scottish Daily Express, June 22, 2023

Douglas Dickie,  Scottish Daily Express; Fresh blow for Meghan Markle and Prince Harry as Archetypes patent bid fails amid Kate Middleton rumours

"Prince Harry and Meghan Markle have been dealt a fresh blow after an attempt to trademark their Archetypes podcast failed. The Sussexes had hoped to bag exclusive rights to the name as they look to find a new platform for it after splitting with Spotify.

But their hopes were dashed by the US Patent and Trademark Office which refused to grant the request due to potential confusion with an existing company. Meghan had produced just 12 episodes and a Christmas special of Archetypes for Spotify before the £18 million deal was ended...

However, it emerged that a trademark for Archetypes LLC already existed. An Arizonian firm claimed it in 2015 for use in a series of books and articles about "nutrition, fitness, sexuality, psychological self-improvement"."

Harry and Meghan's Archewell trademark suggests plan for non-profit empire Application filed in US ranges from awards to clothing to a health website; The Guardian, April 7, 2020

Caroline Davies, The Guardian; Harry and Meghan's Archewell trademark suggests plan for non-profit empire

Application filed in US ranges from awards to clothing to a health website

"The Duke and Duchess of Sussex appear to be planning a wide-ranging non-profit empire, including websites, films and their own awards, according to trademark applications lodged in the US under the name of Archewell.

The first clear indications of how Harry and Meghan intend to rebrand themselves as non-working royals are revealed in an extensive list published on the United States Patent and Trademark Office website.

Archewell, derived from the Greek word arche, meaning “sources of action”, was the inspiration for the name of their son, Archie Mountbatten-Windsor, the couple have revealed. It replaces the Sussex Royal brand they had originally trademarked in the UK, but were banned from using by Buckingham Palace.

The application, lodged on 3 March in Beverly Hills, covers items from educational materials, clothing, stationery and a nutrition and general health website, possibly modelled on Meghan’s successful The Tig lifestyle site, which she shut down following her engagement to Harry."