William Bender, The Philadelphia Inquirer; Social distancing beer, CBD oil, and crop tops? Coronavirus-related applications pouring into U.S. trademark office.
"Josh Gerben, a Washington trademark lawyer and founder of Gerben Law Firm, said he’d counted more than 120 coronavirus-related applications as of last week. More are coming in. Each application costs $275.
“I wasn’t that impressed with everybody’s, to be honest,” Gerben said. “There could be some more creativity out there.”...
Gerben said trademark applications are usually rejected once a word or phrase has become ubiquitous. On the other hand, an application such as Shelter in Paradise — a resort-hotel concept riffing on shelter-in-place directives — might have a better chance."
Showing posts with label Josh Gerben. Show all posts
Showing posts with label Josh Gerben. Show all posts
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