Ashley Miller, KTVB.com; Under Armour trademark dispute hits family start-up company with Boise ties
"“Trademark dilution” is the legal standard that gives companies like
Under Armour the right to sue businesses that have similar names as
them, even if their products offered do not overlap. Trademark dilution
argues that a famous trademark or brand can lose its “uniqueness” or be
watered down if another brand has a similar name."
Issues and developments related to IP, AI, and OM, examined in the IP and tech ethics graduate courses I teach at the University of Pittsburgh School of Computing and Information. My Bloomsbury book "Ethics, Information, and Technology", coming in Summer 2025, includes major chapters on IP, AI, OM, and other emerging technologies (IoT, drones, robots, autonomous vehicles, VR/AR). Kip Currier, PhD, JD
Showing posts with label alleged brand confusion. Show all posts
Showing posts with label alleged brand confusion. Show all posts
Wednesday, October 2, 2019
Subscribe to:
Posts (Atom)