Showing posts with label Sora. Show all posts
Showing posts with label Sora. Show all posts

Sunday, December 14, 2025

The Disney-OpenAI tie-up has huge implications for intellectual property; Fast Company, December 11, 2025

CHRIS STOKEL-WALKER, Fast Company ; The Disney-OpenAI tie-up has huge implications for intellectual property

"Walt Disney and OpenAI make for very odd bedfellows: The former is one of the most-recognized brands among children under the age of 18. The near-$200 billion company’s value has been derived from more than a century of aggressive safeguarding of its intellectual property and keeping the magic alive among innocent children.

OpenAI, which celebrated its first decade of existence this week, is best known for upending creativity, the economy, and society with its flagship product, ChatGPT. And in the last two months, it has said it wants to get to a place where its adult users can use its tech to create erotica.

So what the hell should we make of a just-announced deal between the two that will allow ChatGPT and Sora users to create images and videos of more than 200 characters, from Mickey and Minnie Mouse to the Mandalorian, starting from early 2026?"


Friday, December 12, 2025

The Disney-OpenAI Deal Redefines the AI Copyright War; Wired, December 11, 2025

BRIAN BARRETT, Wired; The Disney-OpenAI Deal Redefines the AI Copyright War

 "“I think that AI companies and copyright holders are beginning to understand and become reconciled to the fact that neither side is going to score an absolute victory,” says Matthew Sag, a professor of law and artificial intelligence at Emory University. While many of these cases are still working their way through the courts, so far it seems like model inputs—the training data that these models learn from—are covered by fair use. But this deal is about outputs—what the model returns based on your prompt—where IP owners like Disney have a much stronger case

Coming to an output agreement resolves a host of messy, potentially unsolvable issues. Even if a company tells an AI model not to produce, say, Elsa at a Wendy’s drive-through, the model might know enough about Elsa to do so anyway—or a user might be able to prompt their way into making Elsa without asking for the character by name. It’s a tension that legal scholars call the “Snoopy problem,” but in this case you might as well call it the Disney problem.

“Faced with this increasingly clear reality, it makes sense for consumer-facing AI companies and entertainment giants like Disney to think about licensing arrangements,” says Sag."

Disney's deal with OpenAI is about controlling the future of copyright; engadget, December 11, 2025

Igor Bonifacic, engadget; Disney's deal with OpenAI is about controlling the future of copyright

"The agreement brings together two parties with very different public stances on copyright. Before OpenAI released Sora, the company reportedly notified studios and talent agencies they would need to opt out of having their work appear in the new app. The company later backtracked on this stance. Before that, OpenAI admitted, in a regulatory filing, it would be "impossible to train today's leading AI models without using copyrighted materials."

By contrast, Disney takes copyright law very seriously. In fact, you could argue no other company has done more to shape US copyright law than Disney. For example, there's the Sonny Bono Copyright Term Extension Act, which is more derisively known as the Mickey Mouse Protection Act. The law effectively froze the advancement of the public domain in the United States, with Disney being the greatest beneficiary. It was only last year that the company's copyright for Steamboat Willie expired, 95 years after Walt Disney first created the iconic cartoon."

Thursday, December 11, 2025

Disney Agrees to Bring Its Characters to OpenAI’s Sora Videos; The New York Times, December 11, 2025

 , The New York Times; Disney Agrees to Bring Its Characters to OpenAI’s Sora Videos

"In a watershed moment for Hollywood and generative artificial intelligence, Disney on Thursday announced an agreement to bring its characters to Sora, OpenAI’s short-form video platform. Videos made with Sora will be available to stream on Disney+ as part of the three-year deal...

“The rapid advancement of artificial intelligence marks an important moment for our industry, and through this collaboration with OpenAI we will thoughtfully and responsibly extend the reach of our storytelling,” Robert A. Iger, the chief executive of Disney, said in a statement.

Disney is the first major Hollywood company to cross this particular Rubicon."

Tuesday, December 9, 2025

A.I. Videos Have Flooded Social Media. No One Was Ready.; A.I. Videos Have Flooded Social Media. No One Was Ready., December 8, 2025

 Steven Lee Myers and , The New York Times ; A.I. Videos Have Flooded Social Media. No One Was Ready.

Apps like OpenAI’s Sora are fooling millions of users into thinking A.I. videos are real, even when they include warning labels.

"Videos like the fake interview above, created with OpenAI’s new app, Sora, show how easily public perceptions can be manipulated by tools that can produce an alternate reality with a series of simple prompts.

In the two months since Sora arrived, deceptive videos have surged on TikTok, X, YouTube, Facebook and Instagram, according to experts who track them. The deluge has raised alarm over a new generation of disinformation and fakes.

Most of the major social media companies have policies that require disclosure of artificial intelligence use and broadly prohibit content intended to deceive. But those guardrails have proved woefully inadequate for the kind of technological leaps OpenAI’s tools represent."

Saturday, October 11, 2025

OpenAI’s Sora Is in Serious Trouble; Futurism, October 10, 2025

, Futurism ; OpenAI’s Sora Is in Serious Trouble

"The cat was already out of the bag, though, sparking what’s likely to be immense legal drama for OpenAI. On Monday, the Motion Picture Association, a US trade association that represents major film studios, released a scorching statementurging OpenAI to “take immediate and decisive action” to stop the app from infringing on copyrighted media.

Meanwhile, OpenAI appears to have come down hard on what kind of text prompts can be turned into AI slop on Sora, implementing sweeping new guardrails presumably meant to appease furious rightsholders and protect their intellectual property.

As a result, power users experienced major whiplash that’s tarnishing the launch’s image even among fans. It’s a lose-lose moment for OpenAI’s flashy new app — either aggravate rightsholders by allowing mass copyright infringement, or turn it into yet another mind-numbing screensaver-generating experience like Meta’s widely mocked Vibes.

“It’s official, Sora 2 is completely boring and useless with these copyright restrictions. Some videos should be considered fair use,” one Reddit user lamented.

Others accused OpenAI of abusing copyright to hype up its new app...

How OpenAI’s eyebrow-raising ask-for-forgiveness-later approach to copyright will play out in the long term remains to be seen. For one, the company may already be in hot water, as major Hollywood studios have already started suing over less."

Sunday, October 5, 2025

OpenAI hastily retreats from gung-ho copyright policy after embarrassing Sora video output like AI Sam Altman surrounded by Pokémon saying 'I hope Nintendo doesn't sue us'; PC Gamer, October 5, 2025

, PC Gamer ; OpenAI hastily retreats from gung-ho copyright policy after embarrassing Sora video output like AI Sam Altman surrounded by Pokémon saying 'I hope Nintendo doesn't sue us'

"This video is just one of many examples, but you'll have a much harder time finding Sora-generated videos containing Marvel or Disney characters. As reported by Automaton, Sora appears to be refusing prompts containing references to American IP, but Japanese IP didn't seem to be getting the same treatment over the past week.

Japanese lawyer and House of Representatives member Akihisa Shiozaki called for action to protect creatives in a post on X (formerly Twitter), which has been translated by Automaton: "I’ve tried out [Sora 2] myself, but I felt that it poses a serious legal and political problem. We need to take immediate action if we want to protect leading Japanese creators and the domestic content industry, and help them further develop. (I wonder why Disney and Marvel characters can’t be displayed).""

Tuesday, December 10, 2024

OpenAI makes AI video generator Sora publicly available in US; The Guardian, December 9, 2024

  , The Guardian; OpenAI makes AI video generator Sora publicly available in US

"Anyone in the US can now use OpenAI’s artificial intelligence video generator, Sora, which the company announced on Monday would become publicly available. OpenAI first presented Sora in February, but it was only accessible to select artists, film-makers and safety testers. At multiple points on Monday, though, OpenAI’s website did not allow for new sign-ups for Sora, citing heavy traffic...

While generative AI has improved considerably over the past year, it is still prone to hallucinations, or incorrect responses, and plagiarism. AI image generators also often produce unrealistic images, such as people with several arms or misplaced facial features.

Critics warn that this type of AI video technology could be misused by bad actors for disinformation, scams and deepfakes. There have already been deepfake videos of the Ukrainian president, Volodymyr Zelenskyy, supposedly calling for a ceasefire and of Kamala Harris supposedly describing herself as “the ultimate diversity hire”.

OpenAI said in its blogpost that it would initially limit uploads of specific people and that it will block content with nudity. The company said that it was additionally “blocking particularly damaging forms of abuse, such as child sexual abuse materials and sexual deepfakes”.

Sora will be available to users who already subscribe and pay for OpenAI’s tools. People in the US and “most countries internationally” will have access to the tool, but it will not be available in the UK or Europe."